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AI Workflows · Make.com

AI Lead Qualification & Automated Sales Routing System

AI scores each lead 1 to 10 and routes it into hot, warm or cold paths with the right follow-up.
Date
Apr 2026
Platform
Make.com

What this build does

A production-level Make scenario that receives inbound leads, uses AI to score each lead from 1 to 10 based on budget, timeline, and use case, then routes them into three sales tiers automatically. Hot leads trigger an urgent internal alert, an Airtable status update, and a personalized outreach email — all within seconds. Warm leads enter a nurture sequence. Cold leads receive an educational resource email. Every lead is logged to Airtable with their score, tier, AI-generated summary, and status.

Screenshots

AI Lead Qualification & Automated Sales Routing System — workflow 1
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